The Key to Creating a Winning Digital Marketing Strategy

Let us begin with the question, what is strategy? Is it treading the same old path, doing nothing different or valuable, and expecting sales to skyrocket? Of course, not! Strategy is devising something unique, making you a standout, and giving you an edge over your counterparts. So, no matter whether you are a local salon […]

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The Age of Authentic Marketing: Mapping the Consumers’ Brain to Gain Trust, Faith and Confidence

Now-a-days, every good brand is aware of consumers’ trust and it’s a given fact that loyalty can’t be bought or won through snazzy advertising or marketing-it’s something you earn and win brownie points for. So, getting someone to truly believe and get behind your brand call for a deeper and more genuine connection. So, here […]

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