Sep 15 2017
Search Engine Optimization is the backbone of content promotion for any and all websites. People nowadays are more worried about SEO because the Google updates are making the search engine more and more intelligent making it difficult for site owners to rank up high the ratings. This pressure is seemingly having an adverse effect on the SEO application as many are resorting to false methods to achieve organic SEO results. Some of the most awkward and misleading SEO thoughts and tactics that drag a website down instead to propelling it higher are discussed below.
1. Content topic narcissism
The main problem of the site builders is that some tend to over express their knowledge and thoughts about the subject while others express it in a concentrated form but with a dosage of boasting. Both the ways are not suitable for SEO because these contents give out the general aspect of the service rather than dealing out the exclusiveness of the service provider. The good way to do SEO will be to provide a crisp description of the service with the exclusiveness of the firm, some customer reviews, and demo of the service.
2. Excessive Google pleasing
The Google periodically releases an algorithm update to make the search engine and make SERP more specified and filtered. The site owners immediately join in the fray to incorporate new tactics in order to implement the new update. This is a tendency that actually sometimes drags down a business because all the updates by Google are not always favorable for the firm. So it is an absolute that the site owners understand the update with respect to their own site and then decide to implement it.
3. Shiny blog post syndrome
Some of the websites make SEO in such a way that makes them establish differently among their rivals, these are new SEO strategies. Some make use of these strategies to promote their SEO but fail as every site operates with a different platform. To redeem of such mistakes one must consider their budget and vision before applying a tactic.
4. Fear of missing out
In SEO fear of missing out is most overwhelming because without updated trend one may miss out the ranking loop. In this fear some make the grave mistake of immediate up gradation, ignoring planning for a progressive future tactic. This leads to unsuccessful SEO with the loss. This could be avoided if the firm evaluates its true purpose instead of flowing with the trend and make SEO accordingly.
5. Fear of commitment
This is another potential cause of SEO failure. SEO is, needless to say, an important factor for digitally marketing a website. But it is also a fact that many websites, such as small scale start-ups, do not need very intricate SEO build. Still, these firms use SEO to remain in the loop foregoing their budget and tactical schemes. This is unnecessary. SEO is needed to be used only if needed not for show off. To get to know this difference one must make oneself aware of the intricacies of SEO in detail.